Off-the-wall Approach

Schrödinger’s Caterpillar – Zane Stumpo

Lead: 9 Excite: 86 Amaze: 8 Direct: 47 Humorous animated trailer created completely by the author. At 2:30 it is on the long side but 47 seconds are spent on the praise and directive so the real body is 1:43 which is still long. The directive is unusual. It begins with a brief statement on …

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Blackbirds and Mockingbird – Chuck Wendig

Explicit language Lead: 12 Excite: 87 Amaze: 35 Direct: 16 This is one of the most effective trailers I have seen, or should I say heard? The trailer is a radio drama to introduce the main character Miriam Black. The visuals are a playing of the dialog in words on the screen in an interesting …

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